Ai Palette cofounder Himanshu Upreti joined Kavan Antani on Day1000 to discuss the company’s early development. In the publicly shared conversation, Upreti describes using direct outreach to test whether prospective customers saw a problem worth solving.
One early reply became a relationship that helped the team reach a pilot. Upreti also discusses choosing speaking opportunities over conference booths and concentrating on actions the team could control.
The account is useful for founders building an unfamiliar capability: the first commercial conversations can test the need and the proposition together. This retrospective links to the host’s account and Upreti’s own reflections.
Ai Palette helps consumer brands investigate emerging demand and develop product concepts.
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