Inside the companies defining what innovation and growth look like next.
Company news and customer results from the HauerX portfolio, with context for the decisions behind growth.

Latest newsOct 9, 2026
Nichefire joins FMItech Pitch Class of 2027
The program connects emerging technology companies with challenges across food retail and CPG.
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BOI connects stalled AI adoption to the design of everyday work
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BOI explores how Škoda aligns business and IT on AI
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BOI brings four AI applications into Norican sales and aftermarket operations
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BOI summit recap puts AI accountability and workflow design in focus
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Nichefire client case shows how cultural signals accelerate early research
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Prosper and NRF track AI use in Halloween shopping
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Jason Hauer joins AlignAI’s Rehgan Bleile to discuss AI’s path to commercial impact
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FifthRow launches Answers on Apify for source-checked research
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Enterprise leaders bring their AI playbooks to BOI’s AUTONOMOUS 2026
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FifthRow’s Large Consulting Model keeps strategic research running
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AlignAI brings enterprise AI leaders together through the AI CoE Collective
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AlignAI reports 2–5-minute risk scoring at a top-ten US bank
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Human Machines introduces Corrix to assess how people work with AI
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L’Oréal team reports faster insight work with Ai Palette’s Arya
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Board of Innovation examines where AI puts business models under pressure
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Nichefire makes cultural intelligence available to enterprise AI workflows
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StoryTap expands video collection and enterprise controls
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Prosper earns a second consecutive place on the Inc. 5000
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AlignAI brings enterprise AI governance to Ai4’s production discussion
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FifthRow compresses an energy company’s research cycle to six weeks
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FifthRow turns a utility’s newsletter into standing intelligence
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An automotive team reaches its concept-validation target in Q1
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FifthRow turns quarterly scanning into a standing foresight function
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AlignAI earns a place in Ohio’s inaugural AI25 company list
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FMI brings Nichefire’s cultural forecasts into its first Power of Beverage report
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Nichefire joins Greenbook’s 2026 Startup Spotlight
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Prosper research informs a Forbes discussion of AI brand discovery
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Michael Howard explains culture as a leading indicator
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NRF’s 2026 back-to-school outlook draws on Prosper’s consumer research
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AlignAI’s CEO joins Liberty Mutual’s data leader on IntelliCon’s opening program
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Ai Palette’s Himanshu Upreti revisits the first customer conversations
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AlignAI’s ODSC keynote examines why enterprise AI gets stuck between teams
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AlignAI leads CDAO New York roundtable on managing AI as an enterprise program
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Open Prem builds an open-source layer for connected enterprise applications
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AlignAI CEO Rehgan Bleile named a 2026 Women of Influence Trailblazer
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Prosper launches Model Factory to build predictive models from consumer data
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Jason Hauer joins The Future Of… 2026 speaker lineup
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Nichefire named a finalist in Greenbook’s 2026 Insight Innovation Competition
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StoryTap announces a SOC 2 Type II milestone
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Nichefire shares its cultural-intelligence work with lululemon
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Open Prem completes UC’s 1819 Venture Lab accelerator
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Geoff Gibbins explores the business implications of AI shopping
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Nichefire’s Michael Howard discusses food innovation on IFT’s podcast
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Nichefire focuses cultural discovery on when brands should act
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Human Machines studies how knowledge workers collaborate with AI
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SurveySensum brings AI to survey design and customer-feedback analysis
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Arya brings a question-led interface to Ai Palette’s consumer research
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BOI builds a ten-year flavor forecasting tool with Nestlé
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Haleon works with BOI to identify improvements in product performance
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Coca-Cola works with BOI on a five-year roadmap for marketing with AI
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Board of Innovation helps Walmart connect product innovation to factory-ready production
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Azadea connects customer feedback to service recovery across 750+ stores with SurveySensum
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Ai Palette’s cofounder makes the case for committed pilots
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FifthRow expands its marketplace of reusable consulting workflows
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Nichefire connects cultural signals to packaging decisions
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Jeff Wyler brings customer videos into sales and service journeys
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Andelyn Biosciences works with AlignAI to advance AI adoption in gene-therapy manufacturing
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Chiesi pilots an AI ideation engine with BOI
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FifthRow’s Strategic Foresight App turns market signals into scenarios
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Nichefire joins Engage’s 14th cohort of enterprise technology startups
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Kraft Heinz joins Nichefire at The SI Lab to explain how it spots growth opportunities
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NRF uses StoryTap to collect small-business accounts of tariffs
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GlobalData acquires Ai Palette to expand AI-powered consumer research
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AAA Club Alliance reports higher video views with StoryTap member stories
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JMIR Publications helps researchers explain their work on video
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Nichefire raises $2.6 million for cultural intelligence
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CNBC examines how Ai Palette helps brands choose what to launch next
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Nestlé shares its approach to cultural intelligence with Nichefire at Observe Summit
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U+ becomes FifthRow as its work shifts toward reusable software
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Ai Palette introduces Brand SAY for digital brand equity
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Prosper brings consumer travel research to ESTO 2024
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Diageo uses Ai Palette’s consumer signals to shape Tanqueray Bossa Nova
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FifthRow introduces Flows for repeatable innovation work
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HauerX announces its partnership with FifthRow
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Hartz puts real pet owners at the center of product discovery with StoryTap
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HauerX announces its partnership with Ai Palette
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Prosper and DataPostie launch a consumer-insights marketplace
Read the storyShowing 77 of 77 stories.