Vanderlande had established that it could remanufacture selected high-value components of its automated logistics systems. Its work with Board of Innovation examined the commercial question: how could that capability be offered and scaled in a way that made sense for customers?
BOI describes interviewing customers about their operations, downtime and expectations for spare parts. The research challenged the assumption that remanufactured components would always need a lower price. Reliability, availability and confidence in the original equipment maker also mattered.
The teams evaluated business models and identified regional hubs as a route to explore. The published account describes plans for a pilot using Vanderlande’s existing facilities and engineers in Veghel.
The case is an example of testing the business around a technical capability. Its forecasts for wider scale remain projections; the story does not report that all anticipated cost or environmental benefits were achieved.
Date shown is the case page’s original publication date. The pilot and scale-up plans are described as historical proposals in that account.
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